Cookie Policy
Effective Date: 19th February 2025
1. Introduction
At For Your Eternity, we use cookies and similar tracking technologies to improve your browsing experience, personalise content, and analyse website performance. This Cookie Policy explains what cookies are, how we use them, and how you can manage your preferences.
We comply with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).
By continuing to use our website, you consent to the use of cookies as described in this policy.
2. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites recognise users, remember preferences, and improve overall functionality. Cookies do not store personal information like your name or payment details.
Types of Cookies We Use
- Essential Cookies – Necessary for website functionality, such as enabling secure transactions and remembering login details.
- Performance Cookies – Help us analyse visitor behaviour and optimise site performance (e.g., Google Analytics).
- Functional Cookies – Store preferences like language settings and shopping cart contents.
- Advertising Cookies – Used for targeted advertising and tracking ad effectiveness (e.g., Facebook Pixel).
3. How We Use Cookies
We use cookies to:
- Enable secure transactions and website functionality.
- Analyse visitor behaviour to improve site performance.
- Save user preferences for a personalised experience.
- Deliver relevant advertisements and track marketing performance.
Some cookies are set by third-party providers to support services such as analytics, social media, and advertising.
4. Third-Party Cookies
We work with trusted third-party providers who may place cookies on your device, including:
- Google Analytics – Tracks site usage to help us improve performance.
- Facebook Pixel – Helps us deliver relevant ads on social media.
- Payment Processors (e.g., PayPal, Stripe) – Ensures secure transactions.
These third parties have their own cookie policies governing how they handle data.
5. Legal Basis for Using Cookies (UK GDPR & PECR Compliance)
Under UK GDPR and PECR, we require your consent before setting any non-essential cookies on your device. Essential cookies, necessary for website functionality, do not require consent.
Your Rights Under PECR
- You can accept or decline cookies when visiting our website.
- You can manage or delete cookies via your browser settings.
- You can opt out of targeted advertising via third-party settings (Google, Facebook, etc.).
Disabling certain cookies may affect website functionality.
6. Managing Your Cookie Preferences
You can control your cookie preferences in the following ways:
- Cookie Banner – Use our website’s cookie consent tool to accept, reject, or customise your cookie settings at any time.
- Browser Settings – Adjust cookie settings in Chrome, Firefox, Safari, or Edge.
- Opt-Out of Targeted Ads – Visit the Network Advertising Initiative (NAI) or Your Online Choices to manage ad preferences.
7. How Long Cookies Are Stored (Retention Periods)
Cookies on our website are stored for different durations:
- Session Cookies – Expire when you close your browser.
- Persistent Cookies – Remain on your device for up to 12 months unless deleted manually.
You can clear cookies at any time via your browser settings.
8. Changes to This Policy
We may update this Cookie Policy from time to time. Any changes will be posted on this page with the latest revision date.
9. Contact Us
If you have any questions about our Cookie Policy or how we use cookies, please contact us at:
📧 Email: hello@foryoureternity.com
📍 Address: 45 Parkview Apartments, 122 Chrisp St, London, E14 6ET, United Kingdom
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe we have mishandled your data:
📍 ICO Website: www.ico.org.uk
📞 ICO Helpline: 0303 123 1113
